BusinessDay.pw
Finance

Lululemon Buys Mirror, an At-Home Fitness Startup, for $500 Million

Lululemon Athletica Inc. is buying at-home fitness company Mirror for $500 million, a deal that aims to capitalize on pandemic-fueled upheaval in the fitness and retail industries.

The startup sells a $1,500 tech-enabled mirror with a camera and speakers so customers can participate in live fitness classes at home. It launched in September 2018 and Lululemon said the business is on track to generate $100 million in sales in 2020.

Related posts

Small Business Loans Helped the Well-Heeled and Connected, Too

admin

NatWest Renews Contract for Artesian Solutions’ Relationship Intelligence and Customer Insight Platform

admin

Philip Morris Appoints a U.S. Chief

admin